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Security Logo

  |   Logo Design   |   No comment

Avoca Security, designed in 2003, seems to be standing the test of time very well. It has featured in our logo design portfolio since it’s creation and has been greatly admired.

The design brief said: “We are a new business. We expect the bulk of our work to come from locksmithing initially but it’s important that our logo reflects our future plans to expand across the other sectors, more a general security business. We want a simple logo using a green font with navy or black background please.”

This logo works so well because our logo designer has managed to sum up 5 elements in one powerful image:

The triangle is the shape of an A, as in Avoca.

The triangle also represents a warning symbol.

There is a shape of a house, conveying home security.

The house shape is also an arrow moving up, or progress or dynamism. The shape also helps create the impression of an A

The house shape could also be seen as a lock shape, a fundamental image for the business of security.

When looking at our portfolio or feature logos on our home page, do look for several interpretations in the design.

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