Blog

Logopro Redesign – Moving Images

18th May 2011

Opinions differ over moving images on a webpage. Animations can be irritating and distracting, not just the ads that sit nagging away at you demanding attention, but banners with changing images, animations that take an age to load, all can make you want to just hit the back button. But as we are professional logo designers, we wanted a way to show off our assets in a tasteful and eye catching way.

Anyway, browsing the net I came across a graphic design website I really liked – deep.co.uk. It’s still the same 3 years on so you can take a look.  As with a lot of graphic design websites, they look beautiful but can be a bit difficult to fathom. I loved the way the images drop in and the controls on the moving images. Part of the reason it looks so good is its Flash. There are downsides to using Flash:

1. Not everyone uses Flash player.
2. Flash show as blank images on smart phones.
3. It is not good for search engine optimisation.

After much deliberation we decided to use java script for the scrolling images across the top of the page. It is simple but effective, with control over the speed of scroll, if you mouse over it stands still, if you click it takes you to another page. The only thing it doesn’t do is scroll in reverse. We wanted the drop down menu from the top bar, which actually hangs over the scrolling banner, because of this we couldn’t have the reverse scroll.

We think this is an excellent way of showing off our best logo designs on all the key pages of our site.

Well that concludes my observations on the redesign of our web site, think I’ve just about exhausted the subject. Apart from saying that for any established business, putting a redesigned web site online is no mean feat. The drive to find a new and exciting way to present yourselves can often be thwarted in the final stages by the leg work required to update every single page you have online with new or updated content. You probably have some new key pages to consider too. Coupled with the fear that the new site may drop in the search engines, that your viewers may not perceive it to be an improvement, that they may actually find it less user friendly, I begin to understand why it took us so long.