New Logo Design For Kings College London University, For A Large Scale Research Project On Food Tolerance
30 January 2009
We have recently completed a new logo for a research project being conducted by a London University. Dr Perkin came to LogoPro at the beginning of January looking for a logo design for EAT, with a strap line - Enquiring About Tolerance.
The logo is for a large scale clinical trial on children’s allergies. The trial will recruit 3000 babies who will be tested until 3 years of age for any sign of a food allergy. Half the children will be breastfed exclusively for 6 months, the other half will be breast fed and introduced to some allergenic foods from 3 months old.
Dr Perkin wanted a logo that included a picture of a baby, or a mother holding a baby. He requested 3 designs with baby faces and 3 designs using other concepts and for the logo to be one colour only.
Our logo designer worked on designs with Dr Perkin and his team, and after a few rounds of revisions, they were very happy with the final result.